It seems like there are endless ways to spend a day here in Santa Barbara. If you’re looking for a day of retail therapy or need an outfit for a downtown event, there are endless choice adorable boutiques to choose from. Here are some of the most charming local shops in town.

The Santa Barbara Company

This lovely Santa Barbara boutique is packed with a wide variety of beautiful artisan goods. The gift boxes and baskets are perfect for holiday shopping for anyone on your list. Baskets range from wine and tasty treats to bath salts and essential oils… you can also create your own bespoke collection! This holiday season, be sure to stop by put one together.


One of many boutiques on State Street, DIANI is a an alluring little shop filled with new and vintage clothing. There is a wide range of aesthetics from European brands like Iro and Chloe to upscale domestic lines like Raquel Allegra and Rag & Bone. Potted succulents from local florists, rustic shelves and old boxes add to the shop’s classic charm. The sales staff here are friendly and eager to assist you with whatever clothing options you may be looking for.

The Area

With the holidays around the corner, this is an excellent place to find a classy outfit without breaking the bank. They have something for everyone, from tight leather pants for a night out in Vegas outfit to a classy white dress for your NYE party, there are an abundance of mix and match options. Attentive associates are enthusiastic and ready to help you put together a sophisticated outfit within any budget.

A Tropical Affair

No matter what time of year it is, there is bound to be at least one warm sunny Santa Barbara beach day during your stay. If you are in need of an outfit, A Tropical Affair is the place to go. It is a local high-end lingerie and bikini shop filled with chic swimwear and flirty pieces. This cozy and inviting little shop has countless elegant tops and bottoms that make you want to buy the whole rack. It is the ideal boutique for an upscale bachlorette gift or a sexy special occasion present for a loved one.